Johnny Was Blog
Pink October: Johnny Was GivesOctober 5, 2018
When it comes to giving back, October is all about thinking pink. Since 1985, this month has been synonymous with breast cancer awareness, education and finding a cure for the disease that affects 1 in 8 women. What started with a simple signature pink ribbon that was originally given to the Race for the Cure runners back in 1990, has now blossomed into a whole rosy-hued cause with multiple ways to participate whether it’s with your time or your donation.
To show our support, we’ve curated a collection of twelve of our signature silk scarves that all have a little (or a lot of) pink and we will donate 100% of sales to Susan G. Komen. In 2016, Komen announced their Bold Goal, which is to “reduce the number of breast cancer deaths by 50% in the US by the year 2026”. This will happen with research into finding a cure, funding education efforts that help with early detection and ensuring that people in treatment receive the care they need. So, we say slip into pink! Get a scarf for yourself and one for a friend, sign up for Race for the Cure near you or even organize your own fundraiser–every little bit helps and little by little, a little becomes a lot.