about johnny was
Explore the world of Johnny Was...
Inspiration is wherever you find it.
The year was 1987, and for the creators of Johnny Was, it came in the form of a classic reggae song released a decade earlier. Living by the beach in Southern California, while the Bob Marley tune with the eponymous line, “Johnny was a good man…” was on heavy rotation, a clothing line was born.
Just like the universal and timeless appeal of a great song, Johnny Was is about clothes that cross cultures and defy trends. With a bohemian spirit and a true sense of authenticity, we take our inspiration from anything that is beautiful, genuine and just that little bit special; a timeless piece of art, or the luxurious hand-stitching on a vintage dress, to the simplicity of a vibrant bougainvillea. It’s the gorgeous details in life that make it beautiful and that’s what we try to create with Johnny Was; the most exquisite embroidery, luxurious fabrics, a juxtaposition between vintage and modern, and always effortless silhouettes.
Johnny Was creates clothes and accessories that embrace a California lifestyle but speak to a global vision, that feel luxurious, yet ready to be packed into a suitcase for a last minute trip. It is about going through life with an ease that’s both alluring and inspiring.
Welcome to Johnny Was.